CFun: Tokenizing Creativity

Qtum
Qtum
Published in
5 min readDec 1, 2017

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Social Media is an industry that never stops growing, just like Blockchain. Putting them together is a recipe for success. CFun is a content creation platform that has seen enormous growth since inception in 2014. Their main focus is a niche market known as Cosplay. They received their seed round funding by billionaire Angel Investor Xue Manzi, and will tokenize their platform on the Qtum Blockchain as a Decentralized Application.

The community reaction to CFun is impressive; Over 200,000 people have contributed content to their platform since inception, with over 5000 articles released monthly.

Screenshots From The CFun Application

The CFun Team

Dennis Jia

Dennis Jia, Founder. Former founder and CEO of Digital Media Group with excellent business acumen and insight. Rich entrepreneurial experiences in UGC and CoGC platforms with a firm belief that CoGC is the essence of the Internet.Expert in business development and business model analysis. Studied at Renmin University in China as well as Stanford.

Chen Qingyue

Chen Qingyue, Project Partner. Ex-banker at Goldman Sachs, Founder of Zhen IP (an Intellectual Property investment bank), Chartered Financial Analyst and venture investor. Expert in ecosystems and financial systems in blockchains.

Aaron Zhang

Aaron Zhang, Project Partner. Graduated from Waseda University, worked as principal of international market in Japanese enterprise JOE. He managed to produce and release serial mobile game called:“Pig Farm” and “Birdman Gamble for Debt” in Hong Kong, Macau and Taiwan, garnering tens of millions of users. Mastering ACG culture in Japan and Greater China.

Chen Yonghu

Chen Yonghu,Technical Director. Former R&D Manager of Beijing Guang Mang Xing Information Technology Co. Ltd. 6 years of experience in mobile terminal development. Expert in Android, iOS and Linux system development. Rich expertise in mobile communication networks and Ethernet. Proficient in solidity smart contract development.

For a full list of CFun team members, please visit their website:

Business Model

CFun already has a working platform, along with an active community. They have partnered with leading content platforms to monetize Intellectual Properties. Their goal is to incentivize creative works, and incubate high quality authors, in order to promote appropriately to interested consumers. Eventually, CFun will expand into other categories, such as: Radio, Movies, TV, Gaming, etc.

Content creators will earn CFun tokens by maintaining their work, and building their audience. They can also earn revenue by selling their IP. This is not a platform where the end users eventually turn into the product, they can receive CFun tokens as well, based on their activity on the platform. Basic interaction with the application, such as reading articles, or voting for ones they like can result in CFun tokens being earned.

There will be a marketplace where IP buyers can publish their requests via Smart Contract. The metrics provided by the CFun application will allow these buyers to identify what type of content is generating viewership.

The Opportunity

Intellectual Property demands in China have been huge recently. In 2016, the culture and entertainment industry reached RMB350.5 billion (55 billion USD), an 11.8% increase compared to 2015. With the surge of IP demand, an increasing number of Chinese IP buyers are shifting their attention to Japan and South Korea. According to current market statistics, Japanese and Korean IPs have strong potential and advantages in the Chinese market in terms of price, content, quality, viral capacity and scalability. Huge demands of IP in China will also attract overseas readers and creators to join CFun.

Blockchain fits perfectly into this scenario, as the CFun token can be a worldwide phenomenon, not restricted to regional currencies and payment platforms. This opens the door to many creative individuals whose work may become popular in countries they previously did not have access to.

Intellectual Property buyers can navigate through content coming from different regions, gauging interest in various works before investing. This Blockchain-based global platform will eliminate traditional barriers that can hamper business deals.

Examples of Success

Lucky Coffee Cat

Lucky Coffee Cat was released on CFun, and received over 70 million views and 21,000 comments.

MARV

This was a collection of Cosplay stories in China, co-authored by 44 CFun creators, and was published by the Writer’s Publishing House of China.

Licensing with Chinese Corporations

CFun has signed agreements with various companies in China looking to source IP to promote their own brands.

These companies include:

  • eLong, a major online travel service provider in China
  • Xtep, a famous sportswear brand in China
  • HaoBaShi, snack brand in China
  • JD.com, a massive online marketplace
CFun Generated Content Being Licensed in China

JD.com

This is a huge online marketplace in China, and CFun is the exclusive supplier of interactive content for “JD Books”. There is a dedicated section of JD.com specifically for CFun content creators. After two months of testing, sales results were impressive. JD’s order conversion rate on this page was 8% higher than others, along with a 9% increase in order numbers.

Conclusion

CFun is tokenizing their platform on Qtum, China’s most influential Blockchain. After receiving seed funding from a billionaire angel investor, and signing partnership agreements with leading brands in China, there is a bright future for CFun. This is not a project that promises to release something eventually, they have a working platform with millions of viewers. Their token sale will start on December 2nd, 2017.

For more information, please see their website and whitepaper:

Website:

Whitepaper:

https://cfunproject.com/whitepaper/download/CFunWHITEPAPER_EN.pdf

Telegram Channel (English):

CFun Application on iTunes:

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